Bike & Build is empowering young people across the country 

Inspiring a life of service through cycle touring

non-profit cycling graphic design

Custom Apparel Design, social media Design, Marketing collateral

Bike & Build engages young adults in service-oriented cycling trips to raise awareness for the affordable housing cause. It's a once-in-a-lifetime experience that fosters a sustained connection to community. They advocate for the need for affordable housing in thousands of communities across the country.


Bike & Build's

Bike & Build is a small non-profit with a big heart and an even bigger impact on those it serves. Providing a life-changing experience for young people is no small feat. So B&B needed apparel and marketing design just as impressive as the physical challenge their riders accomplish, biking across the US for affordable housing.



Having experienced the unique culture of Bike & Build, we understood that this was not just any old bike ride. So we worked closely with Bike & Build staff to produce design work which excited it's participants, engaged B&B alumni and educated it's partner communities on the B&B mission.



With a rise in distracted driving across the U.S. affecting the on-road safety of cyclists, Bike & Build needed a cycling kit that would stand out on the road. We created a highly visible jersey and short set which riders loved to wear and drivers saw from a mile away. Complete with a custom designed Bike & Build icon system, we created a pattern for the kit, with lots of hidden gems for riders to find.

Cycling Kits that Stand Out

Mockups by: Primal Wear Cycling Gear

To create a buzz around the organization and recruit the right young adults for Bike & Build's service trips, we created various digital and printed products. These included a combination of social media posts to get potential riders excited for their summer of service, flyers to educate the public on B&B's impact and brochures to help teams fundraise for and educate on the affordable housing cause.

Recruiting the Perfect Team

Annual Route Reveal

"Club Meetup designed a number of marketing materials in order to help us recruit a cohort of 100-125 program participants annually. In addition to these materials, they designed a range of clothing items for these program participants each year; cycling caps, cycling shorts, and cycling jerseys that, due to their fun and creative design, undoubtedly helped our riders bike faster ;)"

erik wright   program director

erik wright   Program director

 "Brit is easy to work with, flexible in her approach and responsive to critiques, to help clients find their perfect result."

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