Grandparent-led families are a force to be reckoned with

creating community for philly families

non-profit documentary video 

storytelling brand video, motion graphics, NON-PROFIT

SOWN provides innovative solutions so adults 50+ can lead independent, healthy lives and age in place in their homes and communities. Their services prevent and reduce isolation, protecting older adults from depression and related serious health consequences.

background

SOWN's

SOWN, a Philadelphia based non-profit, serves heroes that often go unnoticed. Providing essential services for grandparents who are raising grandchildren, SOWN's GrandFamily Resource Center recognizes the 14,000 grandparent headed families in Philly. They deeply impact the families they work with but SOWN was looking for a way to tell their story to the greater public.

challenge

The

After months of getting to know and understanding the deep connections these grandparents have with the organization and one another, we developed a heartwarming video to tell their story. With a documentary style short film, we were able to capture the love that this organization is founded on. Arlene, director of the Center, explains SOWN's programming and how the people she works with have positively impacted her life.

solution

Our

arlene segal   project coordinator

"SOWN’s GrandFamily Resource Center works with grandparents who are raising their grandchildren so the issues discussed are sensitive, emotional and very personal. Brit approached our clients with respect, understanding, warmth and professionalism. She also knew how to make herself “invisible”, so her filming never disrupted a meeting. We were very pleased to have worked with Brit and we have used the video she produced in several professional settings."

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